Destiny Potts
September 9, 2025
•
3
min read
What is automated patient recall?
Automated patient recall is a system that sends timely text, email, or voice reminders and recall messages to reduce missed appointments and keep schedules full.
See automated recall in action.
Patient no-shows are a problem for providers, staff, and patients alike. When patients miss their appointments, it creates a ripple effect that can lead to wasted time and lost revenue.
No-shows can significantly impact a practice’s revenue and efficiency.
Undoubtedly, practitioners want to reduce no-shows, and automated patient recall provides a suitable option.
Keep reading to explore the value of automated patient recall systems and how they can boost revenue, patient engagement, and your practice’s reputation.
The rate of appointment no-shows ranges from 12% to 80% nationwide. With each missed appointment, providers typically lose about $200. Frequent missed appointments cause providers to overbook, resulting in longer patient wait times and increased staff overtime costs.
Every missed appointment is also a missed opportunity for doctors to provide essential care. Someone else could have taken the appointment reserved by the patient who didn’t show up.
Patients who miss their appointments are prolonging diagnosis and care, which may cause their complaints to worsen.
With 88% of appointments handled by phone, finding additional ways to engage patients is essential.
Automated patient recall ensures patients are automatically reminded about upcoming appointments. You might also hear it called automated appointment reminders or patient scheduling software.
Automated patient recall software connects with patients via their preferred method of communication: phone, text, or email. The system notifies patients about upcoming, scheduled appointments and makes it easy to confirm, cancel, or request a change.
This feature is often part of a larger healthcare practice management platform. You can use the integrated platform to talk with your patient base, send reminders, and follow up after visits.
Automated patient recall systems give your staff a hands-free way to keep patients engaged.
Based on upcoming appointments, you can send reminders in patients’ preferred format and get direct feedback from them in the text thread. This makes the appointment scheduling and reminder process more efficient, less time-consuming, and less costly.
As a result, you can expect:
You can use automation to attract more patients to your office. This approach saves time and resources by reducing the need to follow up with patients who don’t show up.
Every appointment scheduled is an opportunity to earn revenue for your practice.
When patients miss their appointments, it directly impacts revenue. However, many practices say automated patient recall systems help maintain schedule adherence.
Indirect benefits can also improve a practice’s financial health. When patients keep appointments, they can get the care they need and enjoy a higher quality of life. This can lead to greater patient satisfaction, retention, and referrals, all of which translate into more revenue opportunities.
No-shows aren’t just inconvenient, they’re expensive. Industry data suggests that missed appointments cost practices $150 to $300 per slot, depending on specialty. If your practice experiences even a 10% no-show rate, that can easily translate to tens of thousands of dollars in lost annual revenue.
Here’s a simple formula to estimate your recovered revenue:
No-Shows per Month × Avg. Revenue per Appointment × % Reduction from Automation = Revenue Recovered
Example:
→ 40 × $200 × 0.3 = $2,400 recovered per month (or nearly $29,000 annually)
In real-world case studies, practices implementing automated recall systems have seen 20–35% reductions in no-shows, with ROI often exceeding 10x the cost of the software.
Doctible provides a comprehensive patient communication platform that automates appointment reminders and other communications.
For example, you can send HIPAA-compliant texting to a patient. For those who confirm the appointment via SMS text, there’s nothing left for your staff to do. If they don’t confirm the appointment, you can choose to set up additional reminders or notify your staff to call the patient.
This means fewer touchpoints for your administrative team so they can focus on other tasks.
Doctible has features like digital patient intake forms that save your staff time and make it easier for patients. Your staff can communicate with patients without switching between different tools.
Finding the right cadence for appointment reminders is about balance: enough touchpoints to reduce no-shows, without overwhelming patients. Research shows that staggered, multi-channel reminders perform best:
7 days before the visit
48 hours before the visit
2 hours before the visit
Same-day reminder for new patients
Smart Tip: Test different cadences by specialty. For example, dental patients often respond well to a 7-2-0 cadence (7 days, 2 days, same day), while chiropractic or optometry practices may see better results with a 48-2 cadence.
Many practices worry about the compliance risks of patient texting. The good news: HIPAA-compliant patient recall platforms make it safe and straightforward.
Here’s what matters:
Automated patient recall systems combine compliance with convenience, ensuring patients receive the reminders they need without putting your practice at risk.
No-shows can be costly to healthcare. Every patient who doesn’t show up for an appointment is delaying their care while preventing another patient from receiving theirs. With automated patient recall, practices can keep more patients engaged, allowing revenue and efficiency to thrive.
How to Save Time with Doctible’s Automatic Recall tool:
Doctible’s patient communication software puts automation in your hands with customizable features and comprehensive tools. Send compliant messages via text, voice, or email, allow one-touch confirmation, and make follow-up hands-free. Learn more about Doctible’s solutions when you schedule a demo.
What is automated patient recall?
Automated patient recall sends timely text, email, or voice reminders and re-care messages so patients book and keep appointments.
What reminder cadence works best?
Start with 7 days, 48 hours, and 2 hours before the visit; add a same-day SMS for first-time patients.
Is texting patients HIPAA-compliant?
Yes, use a HIPAA-compliant platform with patient consent, audit logs, and opt-out controls.
How much revenue can I recover?
Estimate: No-shows × Avg revenue per visit × % reduction (often 20% to 35% with automation, based on case studies).
Morse, S. (2016, November 17). Missed appointments cost providers $150 billion annually, report says. Healthcare Finance.
https://www.healthcarefinancenews.com/news/missed-appointments-cost-providers-150-billion-annual;ly-report-says
Marbouh, D. (2020, June 4). Evaluating the Impact of Patient No-Shows on Service Quality. National Library of Medicine.
https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7280239/
Fabrizio, N. (2019, February 28). Automated appointment reminders lead to fewer no-shows. Medical Group Management Association.
https://www.mgma.com/mgma-stats/automated-appointment-reminders-lead-to-fewer-no-shows
If you want the best digital patient engagement and marketing platform, you need Doctible.